Knowledge Base
The Knowledge Base provides a searchable library of articles, FAQs, and solutions for customer self-service and agent reference. This guide covers creating and managing knowledge content.
Overview
The Knowledge Base enables you to:
- Create help articles
- Organize by categories
- Enable customer self-service
- Reduce support tickets
- Share team knowledge
- Track article effectiveness
Accessing Knowledge Base
Navigate to Support → Knowledge Base to manage articles.
Understanding Knowledge Base
Content Types
| Type | Description | Use Case |
|---|---|---|
| Article | Detailed how-to | Procedures |
| FAQ | Q&A format | Common questions |
| Guide | Step-by-step | Tutorials |
| Troubleshooting | Problem solutions | Issue resolution |
| Announcement | Updates/news | Communications |
Article Status
| Status | Description |
|---|---|
| Draft | Being written |
| Review | Awaiting approval |
| Published | Live and visible |
| Archived | Historical |
Visibility Levels
| Level | Access |
|---|---|
| Public | Anyone |
| Customers | Logged-in customers |
| Internal | Staff only |
| Restricted | Specific groups |
Article Structure
Standard Format
Title: How to Reset Your Password
Category: Account Management
Tags: password, login, security
Summary:
Step-by-step guide to reset your account password.
Content:
[Detailed instructions with screenshots]
Related Articles:
- Two-Factor Authentication Setup
- Account Security Best PracticesHow-To Guides
How to Create Articles
Creating New Article
- Go to Knowledge Base → New Article
- Enter details:
| Field | Description |
|---|---|
| Title | Clear, descriptive |
| Category | Topic area |
| Summary | Brief overview |
| Content | Full article |
| Tags | Search keywords |
- Add media (images, videos)
- Set visibility
- Save as draft or publish
Writing Effective Articles
Title:
- Clear and specific
- Describes the topic
- Searchable keywords
Summary:
- 1-2 sentences
- What reader will learn
- Hooks interest
Content:
- Logical structure
- Step-by-step format
- Visual aids
- Examples
How to Organize Content
Category Structure
Knowledge Base
├── Getting Started
│ ├── Account Setup
│ ├── First Steps
│ └── Quick Start Guide
├── Features
│ ├── Dashboard
│ ├── Reports
│ └── Automation
├── Troubleshooting
│ ├── Common Issues
│ ├── Error Messages
│ └── Performance
└── FAQs
├── Billing
├── Technical
└── GeneralCreating Categories
- Go to Knowledge Base → Categories
- Click New Category
- Enter:
- Name
- Description
- Parent (if subcategory)
- Icon
- Set display order
- Save
Managing Hierarchy
- Drag to reorder
- Nest subcategories
- Set featured categories
- Archive unused
How to Write Effective Content
Article Template
markdown
# [Clear Title]
## Overview
Brief introduction to the topic.
## Prerequisites
What the reader needs before starting.
## Steps
### Step 1: [Action]
Description of what to do.

### Step 2: [Action]
Continue with next steps.
## Tips
- Helpful hints
- Best practices
## Troubleshooting
Common issues and solutions.
## Related Articles
- [Link to related content]Writing Guidelines
| Do | Don't |
|---|---|
| Use clear language | Use jargon |
| Include visuals | Wall of text |
| Step-by-step format | Assume knowledge |
| Update regularly | Leave outdated |
| Test instructions | Skip verification |
How to Manage Article Lifecycle
Draft to Published
Create Draft
- Write content
- Add media
- Save draft
Review
- Submit for review
- Reviewer feedback
- Make revisions
Publish
- Approve article
- Set visibility
- Publish live
Maintain
- Monitor feedback
- Update as needed
- Track metrics
Article Review Process
Author creates draft
↓
Submit for review
↓
Reviewer checks:
- Accuracy
- Clarity
- Completeness
↓
Approve or return for edits
↓
PublishHow to Optimize for Search
SEO Best Practices
- Descriptive titles
- Relevant keywords
- Clear summaries
- Proper headings
- Alt text for images
Tagging Strategy
Use tags for:
- Features mentioned
- Problem types
- User roles
- Product areas
Search Configuration
- Go to Settings → Knowledge Base → Search
- Configure:
- Search fields
- Weighting
- Synonyms
- Suggestions
How to Track Article Performance
Key Metrics
| Metric | Description |
|---|---|
| Views | Times viewed |
| Unique Views | Unique visitors |
| Helpful Votes | Positive feedback |
| Search Rank | Search position |
| Ticket Deflection | Tickets avoided |
Analytics Dashboard
View at a glance:
- Most viewed articles
- Most helpful articles
- Search terms
- Failed searches
- Feedback trends
Improving Content
Based on data:
- Update low-rated articles
- Create content for failed searches
- Expand popular topics
- Archive unused content
How to Enable Self-Service
Customer Portal Integration
- Publish articles to portal
- Configure search widget
- Add suggested articles to tickets
- Enable article feedback
Reducing Tickets
Strategies:
- Prominent KB placement
- Contextual suggestions
- Search before submit
- Related article links
Measuring Deflection
Ticket Deflection Rate =
(KB Views - Tickets Created) / KB Views × 100%
Target: >30% deflectionHow to Manage Translations
Multi-Language Support
- Go to Knowledge Base → Languages
- Add supported languages
- Set default language
- Create translations
Translation Workflow
Original Article (English)
↓
Mark for translation
↓
Translator creates version
↓
Review translation
↓
Publish in target languageAdvanced Features
Article Templates
Pre-built formats:
- How-to guide
- FAQ entry
- Troubleshooting
- Release notes
Version Control
Track changes:
- Version history
- Compare versions
- Rollback capability
- Change log
Content Scheduling
Plan publication:
- Schedule publish date
- Schedule archive date
- Seasonal content
- Time-based visibility
AI-Powered Features
Smart capabilities:
- Auto-suggestions
- Content recommendations
- Search enhancement
- Gap analysis
Best Practices
✍️ Writing
- Clear language
- Consistent style
- Regular updates
- User feedback
📁 Organization
- Logical categories
- Proper hierarchy
- Easy navigation
- Effective tagging
🔍 Findability
- Searchable content
- Good titles
- Proper keywords
- Cross-references
📊 Measurement
- Track metrics
- Gather feedback
- Continuous improvement
- Regular audits
Configuration
KB Settings
Navigate to Settings → Support → Knowledge Base:
- Categories - Topic structure
- Templates - Article formats
- Visibility - Access rules
- Search - Search config
Portal Settings
- Display - How KB appears
- Search - Search widget
- Feedback - Rating options
- Navigation - Menu structure
Workflow Settings
- Review Process - Approval workflow
- Notifications - Alert rules
- Scheduling - Auto-publish
- Archiving - Retention rules
Troubleshooting
Common Issues
Article not appearing
- Check publication status
- Verify visibility settings
- Review category assignment
- Clear cache
Search not finding article
- Verify keywords in content
- Check search configuration
- Review indexing status
- Add relevant tags
Images not displaying
- Verify upload successful
- Check image format
- Review file size
- Confirm permissions
Translation missing
- Check language enabled
- Verify translation exists
- Review visibility settings
- Confirm language detection
Next Steps
Learn about SLA Management to set and monitor service level agreements.
